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Value betting

Expected value (+EV) betting explained with examples

Expected value is the average result of a bet if you could repeat it forever. Betting only when it's positive is the foundation of value betting. It is also one of the most misunderstood ideas in betting: a +EV bet is not a bet that wins, it is a bet that is priced well.

Updated 15 October 2026 · 4 min read · By the BetTheDrop team

What is expected value in betting?

Expected value (EV) is the probability-weighted average of everything that can happen to your stake. For a simple bet with two outcomes, you win your profit with probability p and lose your stake with probability 1 − p:

EV = p × profit − (1 − p) × stake

Dividing by the stake gives a percentage, the expected return on every unit you bet:

EV % = odds × p − 1 (decimal odds)

Example: a bet at 2.10 that is worth 1.97

Suppose the fair odds of an outcome are 1.97, which means a probability of 1 ÷ 1.97 = 50.8%. Your bookmaker pays 2.10. You stake 100:

Any single bet will either win 110 or lose 100: neither is 6.6. The number only describes the long run. You can check this one with the EV calculator.

How long is the long run?

That +6.6% edge at odds of 2.10 has a standard deviation of about 1.05 units per bet. Here is what it means for your results (approximate, from the normal distribution):

Number of betsExpected profit (1 unit each)Typical swing (±1 st. dev.)Chance of being ahead
10+0.7±3.358%
100+6.6±10.574%
250+16.5±16.684%
500+33.0±23.592%
1,000+66.0±33.298%
2,000+132.0±47.099.8%

After ten bets, a +6.6% edge is barely better than a coin flip at being ahead. After a thousand, it almost always shows. That's why judging a value strategy over a week or a month is a mistake.

Where the probability comes from

EV is only as good as the probability you feed it. If you estimate 55% for something that is really 48%, a terrible bet looks like a bargain. Instead of guessing, value bettors use the price of the sharpest market with its margin removed (see how to find value bets) and then check the estimate with closing line value: if your prices keep beating the fair close, the probabilities are right.

+EV is not a prediction. It doesn't say the bet will win or that you are 'right' about the match. It says the price is better than the odds of winning justify.

EV and how much to stake

Two bets with the same EV% can deserve very different stakes: a long shot with +10% EV is far more volatile than a favourite with +3%. Staking in proportion to the edge is the idea behind the Kelly criterion; read flat betting vs Kelly and try the Kelly calculator.

Expected value with American odds

The formula is the same; only the way you read the price changes. At +110 a 100 stake profits 110. If the true probability is 50% (fair odds +100), EV = 0.50 × 110 − 0.50 × 100 = +5, which is +5% of the stake. The EV calculator takes American, decimal and fractional odds.

EV, ROI and yield: what's the difference?

Accumulators and EV

The EV of an accumulator is the product of each leg's (probability × odds). If every leg has a +3% edge, three legs have an edge of about 1.03³ − 1 = +9.3%. But if each leg has a margin and a small error in its probability, the combination multiplies those too, which is why accumulators are so much riskier than their legs.

Common mistakes with expected value

Common mistakes with expected value

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Frequently asked questions

What does +EV mean in betting?

Positive expected value: the odds you get are higher than the true probability justifies, so the bet should be profitable on average if repeated many times.

Is +EV betting profitable?

It can be, over a large number of bets, if your probability estimates are good and you can actually place the bets. It does not guarantee profit in the short run.

How do I calculate expected value?

Multiply the probability of winning by the profit, subtract the probability of losing times the stake. With decimal odds: EV % = odds × probability − 1.

What is a good EV percentage?

Even +2% to +5% on main markets is a solid edge if it is real. Edges far above that on main markets are often a sign of a wrong line or a stale price.

Is expected value the same as profit?

No. It's the average you'd get over many repetitions; any single result can be far from it.

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